30-Day Post-Launch Stabilization

A clean first month after launch: tracking, QA, fixes, and a first insights pass.

Best for

• Brand-new launches that need a smooth, reliable first 30 days
• Teams that want to confirm analytics + conversion events are working
• Sites that need quick bug fixes + polish before promoting

What’s included

• Analytics & tracking setup verification (GA4 + key events/conversions)
• Search Console setup + indexing checks
• UTM standards + a simple campaign tracking guide
• Post-launch QA checklist (forms, key pages, mobile/responsive, accessibility spot-check)
• Bug fixes & minor polish (scoped to quick wins)
• First insights report (what’s happening, what to improve next)

Timeline

• 30 days from kickoff

What I need from you

• Admin access (hosting/CMS + analytics accounts)
• A short list of “must work” user journeys (e.g., contact, donate, signup)

Website Support — Month-to-Month

For sites that are already live and mostly stable, but where you want a reliable point person for small updates, quick fixes, and answers as things come up—without committing to a retainer.

Best for

• Teams that need lightweight ongoing support after a successful launch
• Site owners who want a “who do we ask?” person for WordPress/CMS + analytics questions
• Small improvements + maintenance tasks that keep getting deprioritized internally

What’s included

• A set number of support tasks each month (small updates, fixes, and improvements; I’ll confirm scope before starting anything)
• Minor content/layout updates (copy tweaks, spacing, component adjustments)
• Quick bug fixes (forms, embeds, broken UI, responsive issues)
• Light SEO + analytics help (event sanity checks, Search Console questions, “why did this number change?”)
• Monthly check-in summary (what changed + what to do next)

Timeline

• Purchase covers one month of support from kickoff; renew as needed

What I need from you

• Admin access (CMS + hosting, plus any relevant analytics accounts)
• A short list of priorities for the month

Growth Retainer

A steady cadence of improvements focused on conversions, SEO, content iteration, and measurement.

Best for

• Teams that want ongoing growth work without hiring in-house
• Organizations ready to test, learn, and iterate month to month

How it works

• Monthly planning → delivery → reporting loop
• Clear deliverables each month (no vague “hours”)

Includes (all tiers)

• Monthly insights + recommendations
• CRO + SEO + content iteration work, scoped as fixed monthly deliverables
• Tracking QA so we can trust the numbers

Suggested tiers

1. Starter
   • 1 landing page iteration (copy/layout/module improvements)
   • Light SEO + analytics support
2. Core
   • 2 landing page iterations
   • Technical SEO maintenance
   • Monthly insights report
3. Plus
   • 4 iterations (landing pages and/or key conversion pages)
   • Content ops support (briefs, refreshes, new pages)
   • Testing/experiment planning + measurement

Timeline

• Month-to-month, highly recommended 3-month minimum for best results.

Quarterly Site Tune-Up

A structured audit + remediation sprint to keep the site fast, accessible, healthy, and secure.

Best for

• Teams that want regular maintenance without a monthly retainer
• Sites that have drifted (slow pages, small breakages, SEO issues)

What’s included

• Performance audit + fixes (Core Web Vitals, images, caching, fonts)
• Accessibility tune-up (high-impact fixes + standards check)
• Technical SEO audit + fixes (indexing, sitemap/robots, structured data basics)
• Security & reliability review (backups, updates, monitoring recommendations)
• Prioritized follow-up plan for the next quarter

Timeline

• Delivered once per quarter